Plavan Fleet Upgrades Its Image

SAN DIEGO – Plavan Fleet, a national provider of commercial fleet fuel card solutions, today announced the completion of their re-image initiatives. "In addition to all new logos and marketing materials, the project included a complete redesign of the companies’ website providing a platform for a new level of support and complimentary services not previously available" said John Plavan Jr., chairman.

“Our businesses have been thriving as petroleum related products and services continue to get more expensive and our customers look for ways to maximize the value of their purchases” said Plavan. “Our consistent growth has led us to provide many professional services beyond just the sale of fuel. This has enabled us to help our customers run better businesses utilizing our unique programs. It’s an exciting time to be in this business. Supporting our continued transition from products supplier to business partner, we felt it was time to update our image and rebuild our website.” Plavan’s new identity is described as follows: With the introduction of our new identity, we realize the core principal for which Plavan Fleet succeeds: assisting our customers run better businesses.

The integrated mark not only symbolizes a future of innovation, but also a new direction and opportunity to move beyond the expectations of the past. Interlocking, geometric lines speak to our comprehensive solution set and dedication to problem solving. The resulting bold arrow in the center points to Plavan as the superior choice.